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  • Which of the nine network principles do you like the best?

Which of the nine network principles do you like the best?


Insightful analysis of network principles. Personally, "Learning over education" is my favourite. How about you, does one stand out above the rest?


Reshared post from +Rich Pollett
Joi Ito of MIT Media Lab:

There are nine or so principles to work in a world like this:

1. Resilience instead of strength, which means you want to yield and allow failure and you bounce back instead of trying to resist failure.

2. You pull instead of push. That means you pull the resources from the network as you need them, as opposed to centrally stocking them and controlling them.

3. You want to take risk instead of focusing on safety.

4. You want to focus on the system instead of objects.

5. You want to have good compasses not maps.

6. You want to work on practice instead of theory. Because sometimes you don’t why it works, but what is important is that it is working, not that you have some theory around it.

7. It disobedience instead of compliance. You don’t get a Nobel Prize for doing what you are told. Too much of school is about obedience, we should really be celebrating disobedience.

8. It’s the crowd instead of experts.

9. It’s a focus on learning instead of education.

We’re still working on it, but that is where our thinking is headed.

View the video here - (11:06) #INKtalks

MIT Media Lab: http://www.media.mit.edu/


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  • Context is King: Think Marathon, Not 100m Sprint

Context is King: Think Marathon, Not 100m Sprint



Swimming in an ever growing sea of content means you need to be focused on context; it is the real 'King'. Watch Gary's keynote video here.

The way to build engaged customers is not push marketing. Customers are pulling those brands near that are increasingly recommended through trusted sources. To be recommended you have to do something good, even great; and yes it's hard work, and no there are no short cuts. Think marathon, not 100m sprint.
On Social ROI, Gary says; "What is the ROI on your Mum?"
I'd also add another ROI, "You'll still be in business in 5 years!"

Social Media Marketing needs to shift from push to pull focus. Time to be transparent, build trust and be willing to demonstrate both successes and failures openly. Is your organisation ready for such a challenge?

For those who are posting links to the Social Business community on #SEO, you may want to watch this! #SPAM
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  • What Is The Difference Between Training and Learning?

What Is The Difference Between Training and Learning?


Myths & Truths about Training and Learning

This was a really fun project to be involved, even though curating and organising 50 pages of Twitter transcript was quite an arduous task! With the help of some of the regular #lrnchat'ers we managed to break it down in to manageable chunks and within a few days we were able to turn around the insights. For all those interested in learning and training, these insights should provide interesting reading.

"On February 4, 2010 the topic for #lrnchat was Myths & Truths about Training and Learning. Nothing scientific, just fun. A group self organized to pull out the responses and they are posted in the following pages.

Myths about Training | Myths about Learning
Truths about Training
| Truths about Learning

Myths and Truths: Summary

For the purpose of this exercise (and #lrnchat in general), I put forth the following definitions — if not perfect, at least to serve as a place to start.

Insight: "Training (teaching too) as an “outside in” activity, the part of the equation that focuses on the delivery. Learning is the “inside out” part, that originates from the learner’s desire or need to know." ~ +Marcia Conner


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